Privacy Policy

PRIVACY POLICY Last Updated: December 15, 2024

  1. INTRODUCTION

Better Life (“we,” “our,” or “us”), operating purelifeformulas.com, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or purchase our products.

  1. CONTACT INFORMATION

Data Controller: Better Life 790 NW 34th St Oakland Park, FL 33309 Email: [email protected]

  1. INFORMATION WE COLLECT

a) Information You Provide:

  • Name and contact details
  • Billing and shipping addresses
  • Payment information
  • Email address
  • Health-related information you choose to share
  • Account credentials
  • Communication preferences

b) Automatically Collected Information:

  • IP address
  • Browser type
  • Device information
  • Cookies and tracking technologies
  • Website usage data
  • Geographic location data
  1. HOW WE USE YOUR INFORMATION

We process your personal data for the following purposes:

  • Processing and fulfilling orders
  • Providing customer service
  • Sending transactional emails
  • Marketing communications (with consent)
  • Improving our website and products
  • Complying with legal obligations
  • Preventing fraud
  • Analytics and performance monitoring
  1. LEGAL BASIS FOR PROCESSING

We process your data under the following legal grounds:

  • Contract fulfillment
  • Legal obligations
  • Legitimate business interests
  • Your explicit consent
  1. DATA RETENTION

We retain your personal data for as long as necessary to:

  • Fulfill our business purposes
  • Comply with legal requirements
  • Resolve disputes
  • Enforce our agreements

We typically retain order information for 7 years for tax and legal purposes.

  1. DATA SHARING AND THIRD PARTIES

We may share your information with:

  • Payment processors
  • Shipping carriers
  • Email service providers
  • Analytics providers
  • Marketing services (with consent)

We require all third parties to respect your data’s security and handle it according to law.

  1. DATA SECURITY

We implement appropriate technical and organizational measures to protect your data, including:

  • SSL encryption
  • Secure data storage
  • Access controls
  • Regular security assessments
  • Employee training
  1. YOUR RIGHTS

Under GDPR, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request data erasure
  • Restrict processing
  • Data portability
  • Object to processing
  • Withdraw consent
  • Lodge complaints with supervisory authorities

To exercise these rights, contact us at [email protected].

  1. COOKIES AND TRACKING

We use cookies and similar technologies to:

  • Maintain session information
  • Remember preferences
  • Analyze website traffic
  • Personalize content

You can control cookies through your browser settings.

  1. INTERNATIONAL DATA TRANSFERS

If we transfer data outside the EU/EEA, we ensure appropriate safeguards through:

  • Standard contractual clauses
  • Privacy Shield certification (where applicable)
  • Adequate country determinations
  1. CHILDREN’S PRIVACY

Our website is not intended for children under 16. We do not knowingly collect data from children.

  1. MARKETING COMMUNICATIONS

We send marketing emails only with your explicit consent. You can opt out at any time by:

  • Clicking “unsubscribe” in our emails
  • Contacting us directly
  • Updating your preferences in your account
  1. DATA BREACH PROCEDURES

In case of a data breach, we will:

  • Notify relevant supervisory authorities within 72 hours
  • Inform affected individuals if risk is high
  • Document all breaches and our response
  1. CHANGES TO THIS POLICY

We reserve the right to update this policy. We will notify you of significant changes by:

  • Email notification
  • Website notice
  • Account alerts
  1. COMPLAINTS

If you have concerns about our data practices, please contact us first. You also have the right to complain to your local data protection authority.

  1. CALIFORNIA PRIVACY RIGHTS

California residents have additional rights under CCPA. Contact us for more information.

  1. CONTACT US

For any privacy-related questions or requests, contact us at:

Better Life 790 NW 34th St Oakland Park, FL 33309 Email: [email protected]

By using our website, you accept this Privacy Policy. If you do not agree, please do not use our site or services.